Godrej Properties Empowers Women in Real Estate
Real estate has been male-dominated, with women comprising only 10-12% of the workforce. To change this, Godrej Properties (GPL) launched CREW—Collective of Real Estate Women, supporting women in real estate, construction, and allied fields.
Initially a local initiative, CREW is now a national movement. Following successful launches in Mumbai and Pune, it is set to debut in Delhi, highlighting GPL’s commitment to empowering women.
Closing the Gender Gap
CREW tackles challenges like limited career growth, lack of mentorship, and work-life balance. Women now make up 35% of GPL’s workforce, taking on leadership and technical roles, including positions on construction sites.
Progressive policies like extended paternity leave and the “Leading Self” workshop help women align career and personal goals.
Building Leaders
Through its ‘Talent War Room,’ GPL identifies high-performing women and prepares them for leadership roles. Gender-neutral hiring practices, like masked CVs, ensure fairness, while CREW extends its impact beyond GPL through industry events and training programs.
Looking Ahead
GPL is reshaping real estate with initiatives like CREW. For seamless property solutions, visit EazeMyRent.com.
